About me:

Mark Edward Matthews President & CEO is a graduate of the Schulich School of Business (York University) and a veteran of over 20 years in senior management positions with a proven track record.
Experienced Senior Business Development, Marketing, Sales and Organization Development Executive:
• Profitability driven entrepreneurial leader with extensive expertise delivering corporate sales and profit with outstanding market share capture.
• Core skills include: management; delivering business plans P & L; new product development; development, implementation and execution of: strategic business, marketing and sales plans; advertising/PR/promotions; business and staff development; hiring and monitoring of distributors and agents.
• Expert in developing customer relationships and negotiating multi-million dollar contracts. Highlights include negotiating strategic partner alliances.
• Signature values include advanced marketplace analysis and cross-functional team leadership abilities; skill sets encompass national and international approaches to: business development, marketing, sales/distribution channels, distributors/agents, PR, media planning, technical presentations, and managing sales and technical personnel.
• Professional milestones include rendering unprecedented corporate sales/profit increases and brand category leaders.
Key Entrepreneurial Areas of Expertise
▪ New Products & Management ▪ Managing Distributors/Agents
▪ Delivering sales and profit ▪ Marketing, Corporate Branding
▪ New Business Development ▪ Business/Sales Channel Development
▪ Strategic, Relationship, and Collaborative Selling ▪ Client/Corporate Relations
▪ Consumer/Sales/Trade Promotions ▪ Advertising/PR/Communications

Services